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A successful and effective way to provide ongoing contact with your customers or potential clients, is to share your knowledge on an industry or topic. This is conveniently managed by having a blog on your website.

Blogs are a news story, normally written in a conversational manner. This is a blog.

You have experience in what you do. Many businesses position themselves as an authority in their industry to provide continued engagement with their audience. There are important benefits such as:

  • Keeping your audience up to date with important information of changes
  • Creating future sales opportunities
  • Improve your SEO ratings
  • Adds to your Social Media presence
  • Helps your information stay fresh

A Viveo, we have found many of our customers are loaded with valuable knowledge and writing a blog is easier than they first think. Here are some quick tips:

  • Use a strong image
  • Keep it simple
  • Write how you would speak
  • Use meta tags and hashtags
  • Share them over Social Media

Don’t be afraid, dive in!

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